Diverse Ethics

Search the new
Diverse Ethics Portal:

Tuesday, 18th February 2020


Hindu women at the Navratri Dance Festival in Colchester

 Engaging with communities requires wisdom, skill, an understanding of diversity and diverse cultures, and the ability to inspire and motivate. The benefits of this can be huge in terms of recruitment, audience development, cost reduction in public services, local participation and empowerment.

At Diverse Ethics, we have the experience of working with communities over decades, and achieving amazing results through transformation, communication and engagement of all kinds of people, from young to the elderly.

We suggest the following practical steps:

  • Step out of your office and into the local communities where they live and operate
  • Do a mapping exercise to identify the communities in your locality
  • Understand their cultures and ways of operating
  • Find out what is common between your work and their aspirations
  • Build a relationship on their terms, not yours
  • Understand that communities are often under-resourced and marginalised, so be sensitive to their experiences
  • Be open to learning and growing through the experience - often the margins of society are much richer than the core
  • Value the right methods and approaches of communication

Diverse Ethics can help you in all these areas, and also train your staff to be effective in their work.

Article added on 9th April 2010 at 8:11am
Related Articles | Related Resources | Related Links

Email Twitter Facebook Linked In MySpace Digg

Related Articles

STRATEGIC GUIDANCE - For large organisations, strategy is key and Diverse Ethics brings unique advice which is priceless.

LEADERS CHOOSE A DIVERSE EXPERIENCE - Diverse Ethics coordinated a Board meeting in a unique cultural setting.

MAKE HERITAGE MATTER - Britain has an oustanding tradition of protecting heritage, with some of the greatest museums on the planet.

Advice on Social Cohesion - As a social enterprise, Diverse Ethics was concerned that the huge cultural wisdom of ethnic minorities was not being used to show positive public policy solutions to Britain.

Navratri Festival Includes All - One of the festivals in the Hindu calendar of the world is Navratri.

Related Resources

Social Cohesion - A Jain Perspective - by Dr. Aidan Rankin and Dr. Atul Shah was published in 2008

WORK FOUNDATION - An excellent survey of best practice and research on diversity, with recommendations for culture change and practical strategies.